The Patriot Way was defined by the phrase ‘Do your job’, a simple sentiment about putting team first, shutting up and getting to work. Vrabel still holds that dear, but his personal style is not abrasive or degrading in the way that is common in the Belichick coaching tree.
Getting the best from today’s generation involves building your players up without grinding them down first. That was a shift that Belichick could not adjust to — by the time he departed he had contributed to a complete destruction of the confidence of many of his players, none more so than quarterback Mac Jones. It was a style that ignited the fire inside Tom Brady, but now often does more harm than good. Vrabel gets the balance right between old-world discipline and new-world messaging.
There were other early chances to establish the new Patriot Way. In May, Stefon Diggs, the wide receiver brought into the club on a $60m-plus contract, was filmed on a party boat in Miami holding a bag of an “unknown pink substance” when he was supposed to be at training camp continuing his rehab from an ACL tear. There are plenty of teams that would turn this into a scandalised personality clash, but Vrabel kept it cool, was clear that “we want to make great decisions on and off the field,” and fixed the problem without visible drama.
Diggs is now a key part of the locker room, a mentor to a young squad who produces big-game moments, none more so than going into Buffalo, his former team, and putting up 146 receiving yards in a three-point victory that put the Bills on notice that their five-year grip on the AFC East is under threat.
Things always look happy when you’re winning, and this group of players are yet to really experience adversity. The toughest part of the season and a crucial rematch with the 7-4 Bills lies ahead. Campbell, whose rookie-season performance has been a game-changer, is injured and will miss the month of December. The offensive line is now missing three of its five starters.
There are doubters to silence too. A schedule full of weaker teams has inflated the stock in the first side to reach 10 wins this season. Nevertheless, they are beating what is in front of them and frequently doing so comprehensively, you can’t ask more than that.
The long-awaited death of the Patriots as a force in the sport has been reversed faster than imagined. Vrabel, the team’s recruitment wing and the Kraft family are not getting in each other’s way, proof that even in the world’s biggest sports league clear direction from top to bottom is vital. You really can’t buy culture.