Um, yeah. Some owners have been complaining for several years about how the "rich" teams need to give them more money. That's why this time, it's the owners complaining about the CBA, rather than the players like it usually is.
Sure there are plenty of stupid players who can't manage their money, but the idea that the owners can ride out a significant stoppage is not correct. The rich teams were making plenty of money under the prior CBA, but they also invest in their teams, facilities, etc (unlike some of the less rich teams).
The owners are not all in agreement by any stretch of the imagination.
Some of them have significant bills to pay, Kraft, Jones, (to name a couple), while other owners who don't invest, probably could ride out a season off. The rich owners want a quick settlement, and others want the player salaries to come down at all costs.
On a side note, it will be interesting to see if this fraudulent union decertification holds up in court, if the extensions expire and no deal gets done.