http://www.si.com/edge/2017/01/05/tom-brady-sleepwear-line-under-armour-recovery-tech
Tom Brady says he can only work as hard—or perform as well—as his ability to recover. And he considers sleep the best way to recover, exactly why he strives for eight to 10 hours of uninterrupted zzz’s every night.
“We push our bodies so hard and our bodies need time to rejuvenate,” says Brady. “It is something I have been doing for a long time and is really important.”
With such an importance placed on sleep and recovery, it follows that the NFL star’s next signature product from Under Armour, which debuts on Jan. 5 at the Consumer Electronics Show in Las Vegas, comes in the form of tech-infused sleepwear.
The TB12 Sleepwear line includes full-length shirts and pants—and a short-sleeve and shorts version—with bioceramics printed on the inside. The print, sourced from natural minerals, activates the body’s natural heat and reflects it back as far infrared energy, a common tool used to reduce inflammation and help the body recover faster. Under Armour says that this bioceramic print improves blood circulation, helping athletes recover while sleeping.
The bioceramic focus started for Under Armour in 2014 after Brady tweaked his calf prior to the season. Using the mineral technology in a gel form, he loved the results so much he challenged Under Armour to find a way to get the technology into clothes. It took Under Armour well over a year to refine the raw, scratchy mineral into a printed wearable form for full coverage. Under Armour worked with Brady and his team for 18 months to balance comfort and performance with the right amount of bioceramic coverage.
“I really care about the function and coverage is very important. I want to be covered from ankles to wrists to neck,” he says. “The sleepwear I wear is so critical to how I recover every night.” And not just the night, as Brady wears his gear for “large portions of the day” as well.
Tom Brady says he can only work as hard—or perform as well—as his ability to recover. And he considers sleep the best way to recover, exactly why he strives for eight to 10 hours of uninterrupted zzz’s every night.
“We push our bodies so hard and our bodies need time to rejuvenate,” says Brady. “It is something I have been doing for a long time and is really important.”
With such an importance placed on sleep and recovery, it follows that the NFL star’s next signature product from Under Armour, which debuts on Jan. 5 at the Consumer Electronics Show in Las Vegas, comes in the form of tech-infused sleepwear.
The TB12 Sleepwear line includes full-length shirts and pants—and a short-sleeve and shorts version—with bioceramics printed on the inside. The print, sourced from natural minerals, activates the body’s natural heat and reflects it back as far infrared energy, a common tool used to reduce inflammation and help the body recover faster. Under Armour says that this bioceramic print improves blood circulation, helping athletes recover while sleeping.
The bioceramic focus started for Under Armour in 2014 after Brady tweaked his calf prior to the season. Using the mineral technology in a gel form, he loved the results so much he challenged Under Armour to find a way to get the technology into clothes. It took Under Armour well over a year to refine the raw, scratchy mineral into a printed wearable form for full coverage. Under Armour worked with Brady and his team for 18 months to balance comfort and performance with the right amount of bioceramic coverage.
“I really care about the function and coverage is very important. I want to be covered from ankles to wrists to neck,” he says. “The sleepwear I wear is so critical to how I recover every night.” And not just the night, as Brady wears his gear for “large portions of the day” as well.
